If the idea of ignoring your phone sends you into a fit of cognitive dissonance, then congratulations, you’re a well-adjusted human being and a perfect target for robocallers.
Phones have been around for well over 100 years, and we’ve spent that time developing a complex and universal system of phone etiquette. You answer a call with “hello,” you end a call with “goodbye,” and you politely spend the last three or four minutes of a call repeating “okay, yeah, right, uh-huh.”
But it’s the very first step of phone etiquette that robocallers use to take advantage of us. When you get a call, you answer it. Why? Well, according to Volume 5 of the American Telephone Journal—published in 1902—ignoring a phone call is rude and wastes “some seconds or minutes” of the caller’s “valuable time.”
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